How Portal Reduces Friction for Your Users

Don’t Let Wallets be a Barrier Any Longer

Harry Alford
3 min readJun 4, 2023

Companies are trying to onboard new users to Web3 with a simple onboarding experience. The current onboarding experience is clunky and filled with risk.

For businesses, the prospect of building numerous integrations is a barrier. Builders often face limited support, few integration options, and a steep blockchain-specific learning curve.

But the opportunity to facilitate user engagement with brands, dApps, and crypto exchanges is substantial — as a result, Web3 infrastructure solutions are emerging that simplify both the developer and end user experience (UX). Many enterprises are turning to such platforms to unlock Web3 products as part of their core services.

These emerging solutions need to address Web3 onboarding challenges stemming from setting up and using a wallet, the entry point to Web3. Specifically:

  1. Complexity: Users who are used to centralized platforms may find managing private keys, mnemonic phrases, or keystore files in Web3 wallets to be unfamiliar and confusing. For newcomers, the technical aspects of managing a wallet, like comprehending gas fees, blockchain confirmations, and transaction signing, can be intimidating.
  2. User Interface: Since many Web3 wallets are still in the early stages of development, their user interfaces might not be as simple or well-designed as those of common Web2 platforms. This may result in a clumsy and frustrating user experience, which may make users less likely to interact with Web3.
  3. Security Concerns: Users are responsible for protecting their own private keys and mnemonic phrases, which puts the onus of security on them. Users run the risk of permanently losing their money if they mishandle their private keys or lose access to their wallets. Users who prefer the convenience and security features offered by centralized platforms may be put off by this added security complexity.
  4. Lack of Integration: A lot of mainstream users are used to a seamless integration between various services and applications. However, integration and interoperability between different wallets, dApps, and crypto exchanges is often lacking. Because of this fragmentation, users find it difficult to switch between various platforms and efficiently manage their assets.
  5. Limited Support: Mainstream users are used to customer support systems that can help them in situations where they are having problems or disagreements. The decentralized nature of blockchain technology, however, means that there is usually no central authority to turn to for assistance in Web3. Users who value having access to customer service may be put off by the lack of robust support mechanisms.

Portal is a Web3 infrastructure company with a turnkey wallet infrastructure built on a simple SDK powering both Smart Contract and MPC. It combines end-to-end enterprise-grade security with dApp aggregation and a highly customizable UI to bring Web3 to users safely while creating new revenue streams.

With a focus on user experience, security, integration, and support, Portal plays a vital role in reducing the barriers that users often encounter when interacting with wallets. Portal’s novel parallel 2-of-2 MPC wallet design eliminates the need for seed phrases, uses enterprise grade authentication, and removes the risk of lost passwords and seed phrases for a secure and streamlined user experience. By providing a simplified and intuitive interface, enhanced security measures, seamless integration, and reliable customer support, Portal provides you with an integration to empower your users with Web3 experiences for a smoother transition. Reach out here for more information and start testing today!



Harry Alford

Transforming enterprises and platforms into portals to Web3